By Loretta Realty Group | October 15, 2026
Thinking about buying or selling in Horry County? September’s housing data offers a useful starting point: the county’s median sold price increased modestly from a year earlier, while buyers continued to have a substantial selection of properties.
Here’s a look at the latest completed month available in Realtor.com’s Horry County market summary.
Horry County Market Snapshot
| Market indicator | September 2026 | Change from September 2025 |
|---|---|---|
| Median sold price | $330,000 | +1.54% |
| Median listing price | $315,000 | −1.56% |
| Active listings | 10,567 | +1.07% |
| Median days on market | 82 days | +1.22% |
Source: Realtor.com, Horry County market summary. Listing prices and sold prices describe different groups of properties; the difference between these medians does not measure negotiation results.
What the Numbers Suggest
The figures point to modest annual movement in prices and inventory. My reading is that buyers and sellers should focus on the specific properties competing in their neighborhood rather than expect a dramatic countywide shift. A change in the median sold price also reflects the mix of properties sold; it does not mean every home gained the same percentage in value.
Planning to Sell?
Start with recent comparable sales, then review the homes buyers can choose from today. Similar square footage alone does not make two properties equal. Condition, location, updates, lot characteristics, and ownership costs all deserve attention.
A thoughtful pricing strategy should also include a plan for reviewing showing activity and buyer feedback. Preparing the property, presenting it clearly, and responding to the market can help keep your listing competitive.
Planning to Buy?
Build your search around a comfortable total monthly budget. Along with the purchase price, review insurance quotes, property taxes, HOA dues, and maintenance needs.
For a condo or vacation property, examine association documents, potential assessments, and applicable rental restrictions before making a decision. Compare recent sales for the property type and community you are considering.
Get a Market Update for Your Neighborhood
Countywide statistics provide context. Your next move deserves a closer look at your neighborhood, price range, and property type.
Whether you’re considering North Myrtle Beach, Cherry Grove, Little River, Longs, Conway, or another Horry County community, Loretta Realty Group can help you evaluate comparable sales and develop a buying or selling strategy.
Visit LorettaRealty.com to begin your search or request a personalized market analysis.
Data checked October 15, 2026. This snapshot combines sold-price and listing-market indicators; it does not report the number of closed sales. Figures may be revised by the source.